Business Terminology

Front

Market Research

Back

Gathering, analysing, and interpreting market information

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Revenue

Back

Total money from sales before expenses

Front

Profit

Back

Financial gain when revenue exceeds expenses

Front

Cash Flow

Back

Money transferred in and out of a business

Front

Assets

Back

Resources with economic value owned by a business

Front

Liabilities

Back

Financial obligations or debts of a business

Front

Equity

Back

Ownership value; total assets minus liabilities

Front

Break-even Point

Back

Total revenues equal total costs

Front

Business Plan

Back

Document outlining objectives, strategies, and plans

Front

Entrepreneurship

Back

Starting and managing a new business venture