Digital Marketing Terms:A-B

Digital Marketing Terms:A-B

Assessment

Flashcard

Business

7th Grade

Practice Problem

Hard

Created by

Little Learning Monsters

FREE Resource

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29 questions

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1.

FLASHCARD QUESTION

Front

404 page

Back

A URL that tells the visitor that the webpage does not exist.

2.

FLASHCARD QUESTION

Front

A/B testing

Back

A method of testing where two versions of content with a single differing variable are compared to determine which yields better results.

3.

FLASHCARD QUESTION

Front

Abandoned cart

Back

When a potential customer adds an item to their cart, but doesn’t complete the purchase.

4.

FLASHCARD QUESTION

Front

Abandoned cart email

Back

A follow-up email sent to customers who added an item to their cart but didn’t complete the purchase.

5.

FLASHCARD QUESTION

Front

Accessibility

Back

Considering the needs of people with disabilities when products, services, and facilities are built or modified, making them usable by people of all abilities.

6.

FLASHCARD QUESTION

Front

Acquisition email

Back

An email sent to acquire new customers.

7.

FLASHCARD QUESTION

Front

Ad auction

Back

A process that determines the best ad to show to a person at a given point in time.

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