Graphic Design Terminology

Front

Double Page Spread (DPS)

Back

A layout that spans two pages in a publication.

Front

Body Copy

Back

The main text of a document or publication.

Front

Dominant Element

Back

The most prominent visual element in a design.

Front

Side Bar

Back

A vertical column of text or graphics that provides additional information.

Front

Bleed

Back

The area outside the trim of a printed piece that is printed to ensure that the ink extends to the edge of the paper after trimming.

Front

Gutter

Back

The space between two facing pages in a book or magazine.

Front

Template

Back

A pre-designed layout that serves as a guide for creating documents or designs.