Persuasive writing and ads

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Literary nonfiction expresses a

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main idea or central idea

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Author's point of view is also known as

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perspective

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Author's point of view may be stated, but often requires skill to determine.

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inference

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Author's position:

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the stated claim related to the topic

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Not nonfiction: biography, article, essay, novel?

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novel

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Tone:

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Mood or feeling expressed by the author.

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Emotional appeal in: Serena Williams excels with a Wilson racket.

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testimonial

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MacNeil's view on television?

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television impacts focus

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The Trouble with Television is a type of writing:

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persuasive essay

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MacNeil states programmers hold viewers' attention by creating:

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short bits of information