Rhetorical Devices and Persuasive Techniques

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What is Ethos?

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When a writer tries to persuade the audience to respect and believe him or her based on a presentation of an image of self through the text.

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What is Pathos?

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When a writer tries to persuade the audience by appealing to their emotions.

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What is Logos?

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When a writer tries to persuade the audience based on statistics, facts, and reasons.

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What is evidence in writing?

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Writers use evidence to make their arguments stronger and bolster their credibility.

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What is expert opinion?

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To make a writer’s position seem more credible, they may quote the opinions of experts that correspond with their own.

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What is statistical evidence?

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Statistics can be used to make an argument seem more conclusive, but they can often be out of context or from unreliable sources.

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What is anecdotal evidence?

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A tale involving real-life events; a true story used by writers as evidence to back their claims.

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What is Syntax?

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The way words are put together to form phrases, clauses, and sentences.

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What is repetition in writing?

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When used sparingly for effect, it can reinforce the writer's message and entertain the reader.

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What is Alliteration?

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The repetition of the initial sound in consecutive words.