PROPAGANDA TECHNIQUES

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What is the definition of propaganda?

Back

Propaganda is a form of communication aimed at influencing the attitude of a community toward some cause or position, often by presenting facts selectively to encourage a particular synthesis or perception.

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CCSS.RI.6.8

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What is the Bandwagon propaganda technique?

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The Bandwagon technique suggests that one should do something because everyone else is doing it, creating a sense of urgency to join the majority.

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CCSS.RI. 9-10.8

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What is the Testimonial propaganda technique?

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The Testimonial technique involves using endorsements from celebrities or respected figures to promote a product, person, or cause.

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CCSS.RI. 9-10.8

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What is Card Stacking in propaganda?

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Card Stacking is a technique that involves presenting only the information that is favorable to a product or cause while omitting any unfavorable information.

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CCSS.RI.7.5

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What is Name Calling in propaganda?

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Name Calling is a technique that involves attacking an opponent or a competing product by labeling them with negative terms to discredit them.

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CCSS.RI.6.8

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How does the Glittering Generalities technique work?

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Glittering Generalities uses vague, emotionally appealing phrases that are associated with highly valued concepts and beliefs to persuade.

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CCSS.RI.7.5

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What is the purpose of the Plain Folks technique?

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The Plain Folks technique aims to convince the audience that the spokesperson is just like them, promoting relatability and trust.

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CCSS.RI.7.5

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What is the Transfer technique in propaganda?

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The Transfer technique involves associating a product or idea with something that is already liked or respected to influence perception.

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CCSS.RI. 9-10.8

CCSS.RI.7.5

CCSS.RI.7.8

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What is the Fear Appeal technique?

Back

Fear Appeal is a technique that uses fear to persuade the audience to take action or adopt a certain viewpoint.

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CCSS.RI. 9-10.8

CCSS.RI.7.5

CCSS.RI.7.8

CCSS.RI.8.5

CCSS.RI.8.8

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What is the difference between propaganda and advertising?

Back

While both aim to influence behavior, propaganda is often associated with political or social causes and may use misleading information, whereas advertising typically promotes commercial products and services.

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CCSS.RI. 9-10.8

CCSS.RI.7.5

CCSS.RI.7.8

CCSS.RI.8.5

CCSS.RI.8.8