Ethos - Pathos - Logos

Front

What is Ethos?

Back

Ethos is a rhetorical appeal to credibility or character. It establishes the speaker's authority and trustworthiness to persuade the audience.

Tags

CCSS.RI.11-12.5

CCSS.RI.9-10.5

Front

What is Pathos?

Back

Pathos is a rhetorical appeal to emotion. It aims to evoke feelings in the audience to persuade them.

Tags

CCSS.RI.11-12.5

CCSS.RI.9-10.5

Front

What is Logos?

Back

Logos is a rhetorical appeal to logic and reason. It uses facts, statistics, and logical arguments to persuade the audience.

Tags

CCSS.RI.11-12.5

CCSS.RI.9-10.5

Front

How does Ethos function in persuasion?

Back

Ethos functions by convincing the audience that the speaker is credible and knowledgeable, making them more likely to accept the argument.

Tags

CCSS.RI.11-12.5

CCSS.RI.9-10.5

Front

How does Pathos function in persuasion?

Back

Pathos functions by appealing to the audience's emotions, such as fear, happiness, or sadness, to influence their response.

Tags

CCSS.RI.11-12.5

CCSS.RI.9-10.5

Front

How does Logos function in persuasion?

Back

Logos functions by presenting logical arguments and evidence, helping the audience to understand and accept the reasoning.

Tags

CCSS.RI.11-12.5

CCSS.RI.9-10.5

Front

Give an example of Ethos in advertising.

Back

An advertisement featuring a doctor endorsing a health product uses Ethos, as the doctor's credibility influences the audience's trust.

Tags

CCSS.RI.11-12.5

CCSS.RI.9-10.5

Front

Give an example of Pathos in advertising.

Back

An advertisement showing a sad animal in need of a home appeals to Pathos, evoking feelings of compassion and urgency.

Tags

CCSS.RI.11-12.5

CCSS.RI.9-10.5

Front

Give an example of Logos in advertising.

Back

An advertisement that presents statistics about the effectiveness of a product uses Logos, appealing to the audience's logical reasoning.

Tags

CCSS.RI.11-12.5

CCSS.RI.9-10.5

Front

What is the importance of Ethos in persuasive writing?

Back

Ethos is important because it helps establish the writer's credibility, making the argument more convincing to the audience.

Tags

CCSS.RI.11-12.5

CCSS.RI.9-10.5