What is pathos in advertising?
Pathos Appeal Practice

Flashcard
•
English
•
11th Grade
•
Hard
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15 questions
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1.
FLASHCARD QUESTION
Front
Back
Pathos is an appeal to emotion used in advertising to persuade the audience by evoking feelings such as sympathy, happiness, or nostalgia.
2.
FLASHCARD QUESTION
Front
Give an example of pathos appeal in advertising.
Back
An ad featuring a heartwarming story about family bonding.
3.
FLASHCARD QUESTION
Front
How can you identify pathos in a persuasive speech?
Back
By identifying emotional language and appeals to empathy.
4.
FLASHCARD QUESTION
Front
What is the primary goal of using pathos in persuasive writing?
Back
To evoke an emotional response from the audience to persuade them to agree with the writer's viewpoint.
5.
FLASHCARD QUESTION
Front
What type of content typically uses pathos?
Back
Content that includes personal stories, emotional imagery, and evocative language.
6.
FLASHCARD QUESTION
Front
Why is pathos important in persuasive communication?
Back
It helps to connect with the audience on an emotional level, making the message more relatable and impactful.
7.
FLASHCARD QUESTION
Front
What is the difference between pathos and logos?
Back
Pathos appeals to emotions, while logos appeals to logic and reason.
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