Branding Review

Branding Review

Assessment

Flashcard

Other

10th - 12th Grade

Hard

Created by

Wayground Content

FREE Resource

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22 questions

Show all answers

1.

FLASHCARD QUESTION

Front

Established brands tend to charge customers

Back

More for their products

2.

FLASHCARD QUESTION

Front

What is a slogan?

Back

A catchphrase that evokes some kind of feeling about the company and the product.

3.

FLASHCARD QUESTION

Front

Shelly will only buy Starbucks coffee is an example of

Back

brand loyalty

4.

FLASHCARD QUESTION

Front

What is used to protect a good so it cannot be copied? Options: service mark, trademark, brand mark, logo

Back

trademark

5.

FLASHCARD QUESTION

Front

Which the following is unbranded products with little or no promotion and plainly packaged? Options: brand recognition, brand preference, generic items, none of these answers are correct

Back

generic items

6.

FLASHCARD QUESTION

Front

who are these guys a trade character for?

Back

Rice Krispies

7.

FLASHCARD QUESTION

Front

A logo is an important part of branding

Back

True

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