Advantages/Disadvantages of Different Mediums

Front

What are the advantages of newspaper media?

Back

Large audience, Credible (believable), local news.

Front

What are the advantages of telephone mediums?

Back

Personal, effective.

Front

What are the advantages of television media?

Back

Appeals to multiple senses (see, hear), attention grabbing, mass reach (lots of people see it).

Front

What are the advantages of magazines?

Back

High quality, long life (people keep magazines), appeals to senses (see, touch).

Front

What medium is best for mass exposure in a presidential campaign?

Back

National Television.

Front

What is a key advantage of using social media as a medium?

Back

Wide reach and instant communication.

Front

What is a disadvantage of using radio as a medium?

Back

Limited to audio, no visual elements.

Front

What is a key feature of online media?

Back

Interactive and can be updated in real-time.

Front

What is a disadvantage of print media?

Back

Can be expensive to produce and distribute.

Front

What is a key advantage of using billboards?

Back

High visibility and can reach a large audience.