HTMP 1 - Chapter 3 Guest Cycle

Front

Ava, Kai, and David are running a hotel. They learned that the flow of their hotel business can be divided into a four-stage ___________ .

Back

Guest cycle

Front

At what stage should Oliver, Grace, and Samuel collect payment for the services their guests received?

Back

Departure

Front

Aria, Mia, and Isla believe that pre-arrival marketing, such as advertising and promotions, is crucial to attract customers and influence their choices even before they step into the restaurant. Is this belief correct?

Back

True

Front

Emma, Arjun, and Hannah believe that the departure stage, when the guest checks out, is known as the “moment of truth” for the guest. Is this statement true?

Back

False

Front

Ethan runs a small cafe. He believes that if he loses the loyalty of his regular customer, Abigail, it would mean lost business. Is this statement true?

Back

True

Front

Ethan, Aiden, and Jackson are working in a high-end hotel. To provide guest service on the very highest level, they need to develop hard skills that go above and beyond the basic and deliver exceptional service. Is this statement true?

Back

True

Front

Consider this scenario: Grace, Isla, and Priya are planning to open a restaurant. They believe that pre-arrival marketing, such as advertising and promotions, is crucial to their business's success because it attracts customers' attention and influences their choices. Is this belief correct?

Back

True

Front

Aria, Benjamin, and Kai are running a hotel. What is the idea behind the guest concept they should follow?

Back

The business and its employees should act as caring hosts to each and every guest.

Front

Nora, Abigail, and Liam are planning a trip. They know that ___________ is the time when they expect to be immersed in an experience so they may see, do, eat, and explore.

Back

Occupancy

Front

Benjamin is planning a trip and is going through different stages of his guest cycle. The “moment of truth” for him, as a customer, occurs during which step of his guest cycle?

Back

When he arrives at the hotel (Arrival)