Argument Flashcardizz 23

Front

What is logos in persuasion?

Back

Logos is a method of persuasion that uses logic, facts, statistics, and data to convince an audience.

Front

What is loaded language?

Back

Loaded language refers to the use of emotionally charged words that evoke strong feelings in the audience.

Front

What is pathos in persuasion?

Back

Pathos is a method of persuasion that appeals to the emotions and feelings of the audience.

Front

What is a testimonial in advertising?

Back

A testimonial is an endorsement from a famous person or user of a product, who is not necessarily an expert on it.

Front

What characterizes a weak argument?

Back

A weak argument is characterized by the inclusion of rhetorical fallacies and heavy persuasion without solid evidence.

Front

What is ethos in persuasion?

Back

Ethos is a method of persuasion that establishes credibility and trustworthiness of the speaker or writer.

Front

What are rhetorical fallacies?

Back

Rhetorical fallacies are errors in reasoning that undermine the logic of an argument.

Front

What is the purpose of using statistics in an argument?

Back

Statistics are used to provide factual evidence that supports a claim and enhances the argument's credibility.

Front

How does emotional appeal enhance persuasion?

Back

Emotional appeal enhances persuasion by connecting with the audience's feelings, making them more likely to be influenced.

Front

What is the role of expert testimony in persuasion?

Back

Expert testimony involves using the opinions of qualified individuals to support an argument, adding credibility.