SB Advertising Techniques
Flashcard
•
English
•
7th Grade
•
Practice Problem
•
Hard
+3
Standards-aligned
Wayground Content
FREE Resource
Student preview
15 questions
Show all answers
1.
FLASHCARD QUESTION
Front
What is the main focus of marketers?
Back
Encourage the consumer to continue spending money on their products.
Tags
CCSS.RI.6.8
CCSS.RI.7.5
CCSS.RI.7.8
CCSS.RI.8.5
CCSS.RI.8.8
2.
FLASHCARD QUESTION
Front
What advertising technique uses a celebrity to promote a product?
Back
Testimonial.
Tags
CCSS.RI.6.5
CCSS.RI.6.8
CCSS.RI.7.5
CCSS.RI.7.8
CCSS.RI.8.5
3.
FLASHCARD QUESTION
Front
What does 'facts and figures' refer to in advertising?
Back
Statistics, percentages, and numbers used to convince you that this product is better or more effective than another product.
Tags
CCSS.RI.6.5
CCSS.RI.7.5
CCSS.RI.7.8
CCSS.RI.8.5
CCSS.RI.8.8
4.
FLASHCARD QUESTION
Front
What advertising technique uses emotional imagery, like a sad puppy, to connect feelings with a product?
Back
Transfer.
Tags
CCSS.RI.6.5
CCSS.RI.7.5
CCSS.RI.7.8
CCSS.RI.8.5
CCSS.RI.8.8
5.
FLASHCARD QUESTION
Front
What is a testimonial in advertising?
Back
An endorsement from a celebrity or well-known figure promoting a product.
Tags
CCSS.RI.6.5
CCSS.RI.6.8
CCSS.RI.7.5
CCSS.RI.7.8
CCSS.RI.8.5
6.
FLASHCARD QUESTION
Front
What is the purpose of using statistics in advertising?
Back
To convince consumers that a product is superior based on numerical evidence.
7.
FLASHCARD QUESTION
Front
What does 'avant-garde' mean in advertising?
Back
A technique that presents a product as cutting-edge or innovative.
Tags
CCSS.RI.6.5
CCSS.RI.6.8
CCSS.RI.7.5
CCSS.RI.7.8
CCSS.RI.8.5
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