Digital Marketing Test Review (#6)

Front

Proctor & Gamble is an example of a corporate brand.

Back

True

Front

Is Tide an example of a product brand?

Back

True

Front

Which of the following give a product IDENTITY? Logo, Brand name, Slogan

Back

All

Front

Promoting the benefits of a product helps create...

Back

Unique brand identity

Front

This function of marketing responds to customers perception of value: Product/Service Management, Promotion, Selling, Pricing

Back

Pricing

Front

A ____________is anything offered to a market by the business to satisfy needs, could include physical products or intangible services.

Back

Product

Front

Touchpoints

Back

Any encounter where customers and businesses engage to exchange information, provide service, or handle a transaction.

Front

Ad best practices for Instagram include......

Back

Know your audience, Captivate with captions, Use hashtags.

Front

Social media marketing prevents the entrepreneur from reaching a well-defined target audience.

Back

False

Front

This is a social media channel for business professionals who typically have higher than average incomes.

Back

LinkedIn