Ethos, Pathos, Logos
Flashcard
•
English
•
10th Grade
•
Hard
Standards-aligned
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15 questions
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1.
FLASHCARD QUESTION
Front
What is Ethos?
Back
Ethos is a rhetorical appeal to credibility or character. It establishes trust and authority in the speaker or writer.
Tags
CCSS.RI.11-12.5
CCSS.RI.9-10.5
2.
FLASHCARD QUESTION
Front
What is Pathos?
Back
Pathos is a rhetorical appeal to emotion. It aims to persuade an audience by eliciting feelings such as pity, fear, or joy.
Tags
CCSS.RI.11-12.5
CCSS.RI.9-10.5
3.
FLASHCARD QUESTION
Front
What is Logos?
Back
Logos is a rhetorical appeal to logic and reason. It uses facts, statistics, and logical arguments to persuade an audience.
Tags
CCSS.RI.11-12.5
CCSS.RI.9-10.5
4.
FLASHCARD QUESTION
Front
What is Rhetoric?
Back
Rhetoric is the art of persuasion, using language effectively to convince or influence an audience.
Tags
CCSS.RI.11-12.5
CCSS.RI.9-10.5
5.
FLASHCARD QUESTION
Front
How does Ethos function in advertising?
Back
Ethos in advertising builds trust by showcasing the credibility of the brand or spokesperson, often using endorsements.
Tags
CCSS.RI.11-12.5
CCSS.RI.9-10.5
6.
FLASHCARD QUESTION
Front
How does Pathos function in advertising?
Back
Pathos in advertising appeals to the audience's emotions, often using storytelling or evocative imagery to create a connection.
Tags
CCSS.RI.11-12.5
CCSS.RI.9-10.5
7.
FLASHCARD QUESTION
Front
How does Logos function in advertising?
Back
Logos in advertising uses logical arguments, facts, and statistics to persuade the audience about the benefits of a product.
Tags
CCSS.RI.11-12.5
CCSS.RI.9-10.5
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