Mobile Applications and Commerce

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What is mobile commerce (m-commerce)?

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Any business activity conducted over a wireless telecommunications network or from mobile devices.

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List the attributes of M-Commerce.

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Ubiquity, Convenience, Interactivity, Personalization, Localization.

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What are the drivers of M-Commerce?

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Widespread availability of more powerful devices, The handset culture, The service economy, Vendor’s push.

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What are the benefits of M-Commerce?

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The mobile workforce, Increased mobility, Improved price/performance, Improvement of bandwidth.

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What can customers do with mobile banking and financial services?

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Access account balances, pay bills, and transfer funds using SMS.

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What is a wireless electronic payment system?

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A system that transforms mobile phones into secure, self-contained purchasing support tools capable of instantly authorizing payments over the cellular network.

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What is an m-wallet?

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Technologies that enable cardholders to make purchases with a single click from their wireless device.

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What are wireless bill payments?

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Options provided by companies for customers to pay their bills directly from a cell phone.

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How are mobile devices closing the digital divide?

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Using WWANs, mobile devices, and regular cell phones are helping to close the digital divide in developing countries.

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What is wireless shopping?

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An increasing number of online vendors allow customers to shop from wireless devices, especially cell phones and PDAs.