PROPAGANDA TECHNIQUES

Front

What is the definition of 'Propaganda'?

Back

Propaganda is a form of communication aimed at influencing the attitude of a community toward some cause or position.

Front

What is 'Bandwagon' in propaganda?

Back

Bandwagon is a technique that encourages people to join in or participate because others are doing so.

Front

What does 'Testimonial' mean in propaganda?

Back

Testimonial is a technique where a celebrity or respected person endorses a product, person, or cause.

Front

Define 'Name Calling' in the context of propaganda.

Back

Name Calling is a technique that involves attacking an opponent by labeling them with negative terms.

Front

What are 'Glittering Generalities'?

Back

Glittering Generalities are vague, emotionally appealing phrases that are associated with highly valued concepts and beliefs.

Front

Explain 'Card Stacking' in propaganda.

Back

Card Stacking is a technique that involves presenting only the information that is favorable to a particular position while omitting contrary information.

Front

What is the purpose of propaganda?

Back

The purpose of propaganda is to persuade or influence an audience's beliefs, attitudes, or behaviors.

Front

How does 'Transfer' work in propaganda?

Back

Transfer is a technique that associates a respected person or symbol with a product or idea to promote it.

Front

What is an example of 'Bandwagon' in advertising?

Back

An example of Bandwagon is an ad that says 'Join the millions who have switched to our brand!'

Front

Give an example of 'Testimonial' in marketing.

Back

An example of Testimonial is a famous athlete saying, 'I trust this brand for my training gear!'