Promotion

Front

The promotional mix includes advertising, public relations, personal selling, direct marketing and ______________.

Back

Sales promotion

Front

Macy's hired four new salespeople to assist during the Christmas season. Which aspect of the promotional mix does this describe?

Back

Personal Selling

Front

Magazines, newspapers, TV commercials, etc.

Back

Advertising

Front

Chick-fil-a released a statement to explain their partnership with Thrive Coffee and how the company is working to support local farmers. Which aspect of the promotional mix is this?

Back

Public Relations

Front

The local newspaper printed a review of the NGHS dance show.

Back

Public Relations

Front

What is the term for receiving a travel size shampoo when purchasing a large size from Target?

Back

Sales Promotion

Front

Dress Up purchased a $50 advertisement for the upcoming fashion show program. What type of marketing activity is this?

Back

Advertising

Front

The sales associate helped you pick out a prom dress.

Back

Personal Selling

Front

Target created a summer visual at the front of the store to include beach chairs, towels, and sunscreen.

Back

Sales Promotion

Front

An image on a website trying to get you to buy a product would be...

Back

Advertising