Ethos, Pathos, Logos

Front

What is Ethos?

Back

Ethos is an appeal to credibility or character. It establishes the speaker's authority and trustworthiness on a subject.

Front

What is Pathos?

Back

Pathos is an appeal to emotion. It aims to persuade an audience by eliciting feelings such as pity, fear, or happiness.

Front

What is Logos?

Back

Logos is an appeal to logic and reason. It uses facts, statistics, and logical arguments to persuade an audience.

Front

Identify the type of appeal: 'If you don’t purchase this life insurance, and something happens to you, how will your family survive?'

Back

Pathos

Front

Identify the type of appeal: 'If his years as a Marine taught him anything, it's that caution is the best policy in this sort of situation.'

Back

Ethos

Front

Identify the type of appeal: 'The data is perfectly clear: this investment has consistently turned a profit year-after-year, even in spite of market declines in other areas.'

Back

Logos

Front

What type of appeal is based on emotions?

Back

Pathos

Front

Identify the type of appeal: 'Better men than us have fought and died to preserve this great nation. Now it is our turn to return the favor. For God and country, gentlemen!'

Back

Pathos

Front

What is the primary purpose of using Ethos in persuasive writing?

Back

To establish the speaker's credibility and gain the audience's trust.

Front

How does Pathos enhance an argument?

Back

By connecting with the audience's emotions, making the argument more relatable and impactful.