Persuasive Techniques Flashcard

Front

What is Ethos?

Back

Ethos is a persuasive technique that establishes credibility or trustworthiness of the speaker or writer. It appeals to the audience's sense of ethics and character.

Tags

CCSS.RI.11-12.5

CCSS.RI.9-10.5

Front

What is Logos?

Back

Logos is a persuasive technique that uses logic, reasoning, and evidence to convince the audience. It often includes statistics, facts, and logical arguments.

Tags

CCSS.RI.11-12.5

CCSS.RI.9-10.5

Front

What is Pathos?

Back

Pathos is a persuasive technique that appeals to the audience's emotions. It aims to evoke feelings such as sympathy, anger, or happiness to persuade.

Tags

CCSS.RI.11-12.5

CCSS.RI.9-10.5

Front

Example of Ethos:

Back

A speaker mentions their qualifications, such as holding a PhD or having years of experience in a relevant field.

Tags

CCSS.RI.11-12.5

CCSS.RI.9-10.5

Front

Example of Logos:

Back

A statement like 'Research shows that students who study regularly score higher on tests' uses data to support an argument.

Tags

CCSS.RI.11-12.5

CCSS.RI.9-10.5

Front

Example of Pathos:

Back

A charity campaign shows images of suffering animals to evoke compassion and encourage donations.

Tags

CCSS.RI.11-12.5

CCSS.RI.9-10.5

Front

How does Ethos differ from Logos?

Back

Ethos focuses on the credibility of the speaker, while Logos relies on logical reasoning and evidence.

Tags

CCSS.RI.11-12.5

CCSS.RI.9-10.5

Front

How does Pathos enhance a persuasive argument?

Back

Pathos enhances a persuasive argument by connecting with the audience's emotions, making them more likely to respond positively.

Tags

CCSS.RI.11-12.5

CCSS.RI.9-10.5

Front

What role do statistics play in persuasive writing?

Back

Statistics provide evidence and support for claims, making arguments more convincing through the use of Logos.

Tags

CCSS.RI. 9-10.8

CCSS.RI.7.8

CCSS.RI.8.5

CCSS.RI.8.8

CCSS.RI.9-10.5

Front

Why is it important to understand persuasive techniques?

Back

Understanding persuasive techniques helps individuals critically evaluate arguments and improve their own persuasive writing and speaking.

Tags

CCSS.RI.7.5

CCSS.RI.7.8

CCSS.RI.8.5

CCSS.RI.8.8

CCSS.RI.9-10.5