Persuasive Techniques Flashcard

Front

What is Ethos?

Back

Ethos is a persuasive technique that establishes credibility or trustworthiness of the speaker or writer. It appeals to the audience's sense of ethics and character.

Tags

CCSS.RI.11-12.5

CCSS.RI.9-10.5

Front

What is Logos?

Back

Logos is a persuasive technique that uses logic, reasoning, and evidence to convince the audience. It often includes statistics, facts, and logical arguments.

Tags

CCSS.RI.11-12.5

CCSS.RI.9-10.5

Front

What is Pathos?

Back

Pathos is a persuasive technique that appeals to the audience's emotions. It aims to evoke feelings such as sympathy, anger, or happiness to persuade.

Tags

CCSS.RI.11-12.5

CCSS.RI.9-10.5

Front

Example of Ethos:

Back

A speaker mentions their qualifications, such as holding a PhD or having years of experience in a relevant field.

Tags

CCSS.RI.11-12.5

CCSS.RI.9-10.5

Front

Example of Logos:

Back

A statement like 'Research shows that students who study regularly score higher on tests' uses data to support an argument.

Tags

CCSS.RI.11-12.5

CCSS.RI.9-10.5

Front

Example of Pathos:

Back

A charity campaign shows images of suffering animals to evoke compassion and encourage donations.

Tags

CCSS.RI.11-12.5

CCSS.RI.9-10.5

Front

How does Ethos differ from Logos?

Back

Ethos focuses on the credibility of the speaker, while Logos relies on logical reasoning and evidence.

Tags

CCSS.RI.11-12.5

CCSS.RI.9-10.5

Front

How does Pathos enhance a persuasive argument?

Back

Pathos enhances a persuasive argument by connecting with the audience's emotions, making them more likely to respond positively.

Tags

CCSS.RI.11-12.5

CCSS.RI.9-10.5

Front

What role do statistics play in persuasive writing?

Back

Statistics provide evidence and support for claims, making arguments more convincing through the use of Logos.

Tags

CCSS.RI. 9-10.8

CCSS.RI.7.5

CCSS.RI.7.8

CCSS.RI.8.5

CCSS.RI.8.8

Front

Why is it important to understand persuasive techniques?

Back

Understanding persuasive techniques helps individuals critically evaluate arguments and improve their own persuasive writing and speaking.

Tags

CCSS.RI. 9-10.8

CCSS.RI.7.5

CCSS.RI.7.8

CCSS.RI.8.5

CCSS.RI.8.8