Consumer Skills

Front

Which of the following products are most Americans likely to buy after seeing it on social media? (Clothes, Cars, Electronics, Home goods)

Back

Clothes

Front

All of these are traits teens found important in influencers they follow EXCEPT…
They are authentic, They are funny, They have an attractive style

Back

They have strong credentials

Front

All of these are ways that social media has an impact on teen spending EXCEPT…

Back

Influencers typically encourage consumers to save money rather than spend

Front

All of the following are PRACTICAL strategies to reduce the influence of advertisements EXCEPT…
Options: Use a private or incognito browser when shopping, Unsubscribe from shopping emails, Avoid using the internet completely, Pause before making a purchase to evaluate if you actually need it

Back

Avoid using the internet completely

Front

This way of influence claims someone is an expert even if they may not be. Options: Scarcity, Social Proof, Authority, Reciprocity

Back

Authority

Front

Which advertising tactic motivates our brains by increasing dopamine levels every time we try our luck?

Back

Gamification

Front

All of these are common dark patterns EXCEPT… Sneak into basket, Privacy Zuckering, Confirmshaming, Leapfrogging

Back

Leapfrogging

Front

You should take all steps EXCEPT this one if your identity has been stolen: Close any accounts that have been affected, File a police report, File a report with the Federal Trade Commission (FTC), Tell your homeroom teacher.

Back

Tell your homeroom teacher.

Front

Which of these is NOT a red flag that your identity has been stolen? Unusual charges, Unexpected drop in credit score, Bill collectors contact you to pay bills you don't know about.

Back

You have a new follower on social media

Front

Advertisers attempt to influence consumers with the following biases: Authority, Scarcity and Liking

Back

Authority, Scarcity and Liking