Flashcard on Social Media and User Statistics

Front

The acronym CPM stands for "cost per million"

Back

False

Front

What once popular peer-to-peer communication method is Twitter most similar to? Options: Status updates, A strategy, Instant messaging, Focus groups

Back

Instant messaging

Front

How many monthly active TikTok users are there?

Back

689 million

Front

Which common research method is best for getting an in-depth look at consumers' thoughts and ideas about a product or service?

Back

focus groups

Front

Viewers love to see behind-the-scene from their favorite brands.

Back

True

Front

Do baby boomers make up a large portion of Snapchat's user base?

Back

False

Front

Which is NOT a best practice for TikTok? headlines, cover photo, focus groups

Back

surveys

Front

As part of a business strategy, what elements should be considered when creating a video?

Back

quality sound, great visuals, a message and theme, and a call to action (CTA)

Front

A business that has Snapchat ads doesn't need to post a story.

Back

False

Front

In what year did Facebook go public?

Back

2012