ENTR 302: Chapter 10 - Developing Revenue Models
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Business
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University
•
Hard
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1.
FLASHCARD QUESTION
Front
Which best describes revenue?
Back
income gained from the sale of goods or services
2.
FLASHCARD QUESTION
Front
Which term describes how a venture will create, deliver, and capture value?
Back
business model
3.
FLASHCARD QUESTION
Front
A news station sells space on their website that links to other businesses. Every time a customer clicks on the links to visit these other businesses, the news station earns money. Which type of revenue model is this an example of?
Back
advertising
4.
FLASHCARD QUESTION
Front
Cylle installs a unique home entertainment center. He charges a flat fee of $1,200 for the system and the installation. What revenue model does Cylle employ?
Back
unit sales
5.
FLASHCARD QUESTION
Front
Which of the following is an example of a broker working within the intermediation revenue model? a store owner who makes money when persuading a customer to buy one of their products, a real estate agent who earns money when connecting homebuyers with someone selling their home, a lawyer who makes money when providing legal advice to their clients, a hotel owner who makes money when a tourist books a room at their hotel through their website
Back
a real estate agent who earns money when connecting homebuyers with someone selling their home
6.
FLASHCARD QUESTION
Front
Which revenue model involves someone giving permission to other parties to use their protected intellectual property in exchange for fees?
Back
licensing
7.
FLASHCARD QUESTION
Front
Websites like Google earn money through a cost-per-click model, in which they charge businesses money every time a user clicks on a link to the business’s website. Which revenue model is this an example of?
Back
advertising
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