Final Marketing Final Review

Front

Place refers to __________________.

Back

where the product will be sold

Front

The Marketing Mix can also be called____.

Back

4 P's

Front

Price refers to _________.

Back

How much people will to pay for the product

Front

Promotion refers to _____________.

Back

how the business tells people about the product

Front

Marketing mix refers to ______________.

Back

The activities that help a business to market a product.

Front

Which part of the four P's of marketing mix affects the location and transportation of the product?

Back

Place

Front

When you see an advertisement for a store and decide to shop there, which of the marketing mix has succeeded?

Back

Promotion

Front

What is not part of the marketing mix? Place, Product, Price, Person

Back

Person

Front

A cell phone manufacturing company is working to improve its least popular cell phone. Under which marketing function does this action fall?

Back

Product

Front

When customers rushed to H&M to buy jeans for $19.99, the Gap decided to offer customers a similar discount. Under which marketing function does this action fall?

Back

Price