The 3 Rhetorical Appeals

Front

What are the three rhetorical appeals?

Back

Ethos, Pathos, Logos

Front

Define Ethos.

Back

Ethos is an appeal to credibility or character, establishing trust and authority in the speaker.

Front

Define Pathos.

Back

Pathos is an appeal to emotion, aiming to evoke feelings in the audience.

Front

Define Logos.

Back

Logos is an appeal to logic and reason, using facts and evidence to support an argument.

Front

Example of Ethos: 'You know me – I’ve taught Sunday School at your church for years.' What appeal is this?

Back

Ethos

Front

Example of Pathos: 'If we don’t move soon, we’re all going to die!' What appeal is this?

Back

Pathos

Front

Example of Logos: 'The data is perfectly clear: this investment has consistently turned a profit.' What appeal is this?

Back

Logos

Front

How does Ethos enhance an argument?

Back

Ethos enhances an argument by establishing the speaker's credibility, making the audience more likely to trust their message.

Front

How does Pathos influence an audience?

Back

Pathos influences an audience by appealing to their emotions, which can motivate them to act or change their beliefs.

Front

How does Logos strengthen a claim?

Back

Logos strengthens a claim by providing logical reasoning and evidence, making the argument more persuasive.