Persuasive Techniques

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What is the definition of PERSUADE?

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To convince one to think or act differently.

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What is a claim in persuasive writing?

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A topic/issue you are trying to persuade an audience on.

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What persuasive technique involves appealing to the audience's feelings?

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Appeal to Emotion.

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What is the target audience in advertising?

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The group of people that a commercial is targeting to sell their product.

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What persuasive technique uses a famous person to endorse a product?

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Testimonial.

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What is the Bandwagon technique?

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A persuasive technique that suggests that everyone is doing something, so you should too.

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What does the term 'Name Calling' refer to in persuasive techniques?

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A technique that involves attacking a person or group instead of addressing the argument.

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What is the purpose of using statistics in persuasion?

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To provide evidence that supports the argument and makes it more convincing.

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What is an example of a rhetorical question?

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A question asked for effect, not requiring an answer, e.g., 'Isn't it time for a change?'.

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What does 'Fear' refer to in persuasive techniques?

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A technique that uses fear to persuade the audience to take action.