Service Marketing

Service Marketing

Assessment

Flashcard

Business

University

Hard

Created by

Hla Theingi Win

FREE Resource

Student preview

quiz-placeholder

10 questions

Show all answers

1.

FLASHCARD QUESTION

Front

Myanmar

Back

Flowcharting

Blueprinting

2.

FLASHCARD QUESTION

Front

Malaysia

Back

Explain six steps to guide this process and reduce customer reluctance to
change.

3.

FLASHCARD QUESTION

Front

Brunei

Back

Transactional marketing &

Relationship marketing

4.

FLASHCARD QUESTION

Front

Vietnam

Back

Financial

Non-financial
Intangible loyalty rewards

5.

FLASHCARD QUESTION

Front

Thailand

Back

Servicescape Model

6.

FLASHCARD QUESTION

Front

Indonesia

Back

Flower of service

7.

FLASHCARD QUESTION

Front

Cambodia

Back

Higher-level bonds

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