Sales Promotions

Front

What is an example of Sales Promotion?

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Discounts/Offers

Front

Which of the following is NOT a purpose of sales promotions?
To entice people in.
To boost sales figures.
To attract first-time buyers
To clear new stock.

Back

To clear new stock.

Front

How does a free sample work?

Back

Customers get to try something before buying it.

Front

Free trial-size and travel-size are particularly useful in introducing new products. These are called:

Back

samples

Front

Certificates that entitle customers to discounts on goods and services.

Back

Coupons

Front

What sales promotion technique is this? Options: Discount coupon, Gift, Price discount, Contest

Back

Price discount

Front

A low cost item given to consumers for free or at a discount

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Premium

Front

How does a loyalty scheme work?

Back

It rewards regular customers for their loyalty.

Front

What involves the use of incentives or interest-building activities to stimulate traffic or sales? Options: advertising, sales promotion, image, preselling

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sales promotion

Front

What sales promotion technique is this? Price Discount, Discount Coupons, Gift, Sample

Back

Discount Coupons