Digital Marketing Flashcard

Front

What is the main goal of personal branding?

Back

To create a unique professional identity

Front

Which of the following platforms is best for building a professional personal brand? TikTok, Snapchat, LinkedIn, Reddit

Back

LinkedIn

Front

Which of these is NOT an essential part of a strong personal brand? Consistency, Authenticity, Plagiarism, Storytelling

Back

Plagiarism

Front

A personal brand statement should be:

Back

Short, clear, and unique

Front

Why is storytelling important in personal branding?

Back

It makes your brand more memorable and relatable

Front

What is social proof in personal branding?

Back

The credibility gained from endorsements, testimonials, and engagement

Front

Which of these is a good way to grow your personal brand online? Posting consistently valuable content, Ignoring your audience, Buying fake followers, Copying someone else’s style exactly

Back

Posting consistently valuable content

Front

What is the primary goal of content marketing?

Back

To provide value and engage an audience

Front

What does the 80/20 rule in content marketing mean?

Back

80% of content should provide value, 20% can be promotional

Front

Which type of content performs best on social media? Options: Long essays, Audio-only content, Visual content like videos and infographics, Plain text updates

Back

Visual content like videos and infographics