RETAIL MARKETING FLASHCARD 2

Front

In Retailing, there is a Direct Interaction with ____

Back

Both

Front

Which of the following is a key characteristic of Retailing? Long-term Contracts, Wholesale Pricing, Direct Selling, Bulk Selling

Back

Direct Selling

Front

In Retailing, the primary focus is on ____

Back

Customer Satisfaction

Front

Retailing strategies often include ____ to attract customers.

Back

Discount Offers

Front

Physical Aspects of Retail Image Management include- Lighting of Store, Service, Customer Loyalty, Speed in Billing

Back

Lighting of Store

Front

People Mix includes- Employees, Customers, Both of the Above, None of the above

Back

Both of the Above

Front

In the ____, products is sold using direct mailing, internet services, Telephone sales.

Back

Direct Channel

Front

Stores which carry out very limited product lines with deep assortment are-

Back

Specialty Stores

Front

It is designed to serve the total needs of customer-

Back

Super Market

Front

D2C means-

Back

Direct to Customer