Marketing Mix

Flashcard
•
Computers
•
6th - 9th Grade
•
Hard
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15 questions
Show all answers
1.
FLASHCARD QUESTION
Front
What is not part of the marketing mix (the 4Ps)? Options: Product, Person, Price, Promotion
Back
Person
2.
FLASHCARD QUESTION
Front
How the consumer gets the product: Place, Price, Promotion, Sales strategy
Back
Place
3.
FLASHCARD QUESTION
Front
What does target market mean?
Back
the consumers you want to buy your product
4.
FLASHCARD QUESTION
Front
The marketing Mix has_________ elements.
Back
4
5.
FLASHCARD QUESTION
Front
Price refers to _________.
Back
How much people will to pay for the product
6.
FLASHCARD QUESTION
Front
True or False?
Marketing involves encouraging people to buy a product or service.
Back
True
7.
FLASHCARD QUESTION
Front
How potential customers will be told about a company's products, including the message, media selected, special offers and the timing of campaigns.
Back
Promotion
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