Flashcard on Production and Marketing

Front

Machines are considered as the best friend of the in producing goods and offering service:

Back

Machine

Front

What does the equipment represent in 4M's?

Back

Material

Front

A name, symbol or other feature that distinguishes a seller's goods or services in the marketplace.

Back

Branding

Front

What does the kitchen Therapy need to do to help her customers distinguish her product from other pastry shops?

Back

Use of Trademark

Front

What factors you are looking for a supplier, you must consider the following EXCEPT: availability, cost, quality of the product?

Back

people

Front

Which of the following is NOT part of the product description? Direction, Liquidity, Name of Owner, product name

Back

Liquidity

Front

How does the product evolve from time to time in order to achieve satisfaction from customers thru? Options: Product concept, Prototyping, Proto launching, Proto Testing

Back

Product concept

Front

What agreement do they have if the scenario be, Food Overboard agreed to give Craving by Kaye a full access to any confidential information of the company provided that they will not disclose it to anyone else?

Back

Nondisclosure

Front

Why is product specification a blueprint that outlines the product?

Back

It outlines the product you will be building, what it is going to look like.

Front

How do would you promote a product? Options: By offering free gifts, free samples, free trial, customers contests, special pricing; By offering post cards, coupons, email, phone calls with pay, text message; by offering brochure, catalogue, fliers newsletter

Back

By offering post cards, coupons, email, phone calls with pay, text message