Google Search Ads 360 Flashcard

Front

What is the primary function of Google Search Ads 360?

Back

To manage multiple paid ads accounts and platforms

Front

What does the Integration feature in Google Search Ads 360 offer?

Back

Seamless integration with other Google & third-party products for enhanced functionality.

Front

Which feature is associated with Automated Bidding in Search Ads 360? Options: Google Sheets Integration, Rule Conditions, Microsoft Automated Bidding, Offline Conversion Tracking

Back

Microsoft Automated Bidding

Front

What does the Search Ads 360 optimization aim to improve?

Back

Cross-engine and cross-channel performance

Front

What does Dynamic Spend Adjustments involve in SA360?

Back

Variations in daily/weekly spend based on performance trends

Front

What is the potential conversion increase for advertisers using SA360 budget bid strategies?

Back

10%

Front

What is the purpose of connecting Google Merchant Center feeds to Search Ads 360?

Back

To create dynamic ads for products

Front

What is one of the benefits of using templates for campaign management?

Back

Automate dynamic ads across multiple platforms with minimal effort.

Front

What is the purpose of creating reusable, cross-account templates?

Back

To streamline error management and maintain campaign health at scale.

Front

What can be bulk uploaded across different engines using SA360 Upload sheets? Options: Campaigns, Ad groups, Keywords, All of the above

Back

All of the above