All Hands - SEO Flashcard

Front

How many Cadbury Creme Eggs are sold every year in the UK?

Back

220 million

Front

Which tool could you track coverage on? Options: Google Trends, Google Alerts, Google Ads, Google Keyword Planner

Back

Google Alerts

Front

Which type of keywords are described as being niche and specific, with a lower search volume but higher intent?

Back

Long-tail keywords

Front

How long does it usually take for Brand PR to generate real traction for a new brand?

Back

3-6 months

Front

In which country did the tradition of the Easter Bunny originate?

Back

Germany

Front

What is the key benefit of using the same sales URL each year for Black Friday?

Back

It retains SEO value from previous years.

Front

What percentage of UK adults consume chocolate eggs during the Easter holiday?

Back

80%

Front

What should you avoid putting in your URLs to keep content fresh?

Back

Dates (e.g. year)

Front

What type of redirect should you use for your sale page post-sale?

Back

302 temporary redirect

Front

What is the first step in how a search engine works?

Back

• Crawling