Ad Techniques Practice

Front

An instantly catchy advertising slogan set to music.

Back

jingle

Front

A short (2-4 words), memorable phrase used and repeated in a company’s advertising.

Back

slogan

Front

"Taste the rainbow" is an example of a

Back

slogan

Front

This ad is an example of which advertising technique?

Back

testimonials - celebrities

Front

This ad is an example of which advertising technique?

Back

bandwagon

Front

Which ad technique shows off how many customers they have and states that everyone wants their product?

Back

bandwagon

Front

Which ad technique uses celebrities or real customers to promote the product?

Back

testimonials

Front

Featuring someone, like a celebrity,
SAYING how the product worked for them.

Back

Testimonial

Front

This ad technique uses jokes or funny images and words to get your attention

Back

humor

Front

Implies that everyone else is buying or doing "it" and you should too! Plays on our sense of wanting to belong and fit in

Back

bandwagon