Typography Concepts and Readability - Cengage chapter 8

Front

What is the primary concern for designers working with text?

Back

Readability

Front

What does x-height refer to in typography?

Back

The height of the lowercase letter x in a given font.

Front

What is kerning?

Back

Adjusting space between two characters to improve appearance.

Front

What can affect the readability of body text?

Back

The width and alignment of a paragraph.

Front

What is the descender in typography?

Back

The part of a lowercase letter that extends below the baseline.

Front

What is the baseline in typography?

Back

The imaginary line on which the typeface sits.

Front

What is leading in typography?

Back

The vertical space between lines of text.

Front

What is tracking in typography?

Back

The overall spacing between characters in a block of text.

Front

What is a serif?

Back

A small decorative stroke at the end of a letter's main strokes.

Front

What is a sans-serif font?

Back

A font that does not have the small decorative strokes at the ends of letters.