Entrepreneurship, Marketing, and the Global Economy

Entrepreneurship, Marketing, and the Global Economy

Assessment

Flashcard

Business, Life Skills

9th - 12th Grade

Practice Problem

Hard

Created by

Wayground Content

FREE Resource

Student preview

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30 questions

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1.

FLASHCARD QUESTION

Front

_____ involves finding out who your customers are, what they need and want, the prices, the level of competition.

Back

Marketing

2.

FLASHCARD QUESTION

Front

____ refers to goods/services produced for sale, it should also relate to the needs and wants of the customers

Back

Product

3.

FLASHCARD QUESTION

Front

____ refers to the process of setting a price for a product/service.

Back

Pricing

4.

FLASHCARD QUESTION

Front

____ means the different ways of getting your products or services to your customers.

Back

Place

5.

FLASHCARD QUESTION

Front

____ means informing your customers of your products and services and attracting them to buy them.

Back

Promotion

6.

FLASHCARD QUESTION

Front

____ provides the information that is necessary for companies to correctly position their product in the marketplace and offer the best combination of product, price, place/distribution, promotion, and person.

Back

Market Research

7.

FLASHCARD QUESTION

Front

Which of the following is an example of product adaptation? Options: Creating an entirely new product for a specific country, Keeping the brand name but changing the product to meet the needs of the country, Changing the message or visuals in the advertising of the product, Use the same products and promotion for every country

Back

Keeping the brand name but changing the product to meet the needs of the country

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