Science Communication and Research

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Science communication should only focus on successful experiments and positive results.

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False

Front

Which of these is most important when communicating science to the public?
Options:
Using complex technical terms,
Making concepts relatable to their everyday experiences,
Drawing pictures,
Talking down to them because they don't understand science

Back

Making concepts relatable to their everyday experiences

Front

What is a key benefit of using metaphors in science communication?

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They make complex concepts more relatable and understandable

Front

Which of the following is an effective way to make a subject more relatable for the listener?
Focusing on abstract theories, Ignoring audience questions, Providing real-world examples, Using technical jargon

Back

Providing real-world examples

Front

Which of the following would be the most effective communication style when trying to explain how vaccines work? Telling someone that vaccines are like handing your immune cells a "Wanted" poster so they know what to defend against in the future, Explaining that vaccines stimulate a humoral immune response by activating memory B cells, Sending someone links to articles in the New England Journal of Medicine, Telling someone that vaccines are safe and approved by experts, so they should trust the science

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Telling someone that vaccines are like handing your immune cells a "Wanted" poster so they know what to defend against in the future

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What kind of study design is used when interviewing students about their pizza preferences and calculating the percentage of students who said pineapples belong on pizza?

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Mixed methods

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Which of the following describes deductive coding? Options: Coding only after statistical analysis has been completed, Using coding software to automatically assign themes based on keywords, Applying a set of pre-established codes to data based on existing theory or research questions, Letting themes emerge organically from the data without any prior expectations

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Applying a set of pre-established codes to data based on existing theory or research questions

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Why is small talk important in a conversation?

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It helps build connections and make moving into deeper conversations easier