Journalism Flashcard 1.2

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What is an Editorial?

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A type of story that expresses an opinion and encourages the reader to take action.

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What is a Headline?

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Large type designed to summarize a story and grab the reader's attention.

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What does W5H stand for?

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The essentials of any story: who, what, when, where, why, and how.

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What is a Caption?

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The portion of the layout that explains what is happening in a photograph, also called 'cutlines'.

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What is a Lead in journalism?

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The beginning of the story that summarizes the story and/or grabs the reader's attention.

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What is Hard News?

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News that is timely and important, often covering serious topics.

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What is a By-line?

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A line that names the author of the article.

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What is the purpose of a Lead?

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To summarize the story and engage the reader's interest right from the start.

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What is the difference between Hard News and Soft News?

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Hard news covers serious topics, while soft news covers lighter, more entertaining stories.

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What is the Inverted Pyramid structure?

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A style of writing where the most important information is presented first, followed by supporting details.