

Marketing Concepts Flashcards
Flashcard
•
English
•
9th Grade
•
Practice Problem
•
Hard
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75 questions
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1.
FLASHCARD QUESTION
Front
What are the seven functions of marketing?
Back
Product/Service Management, Marketing Information Management, Pricing, Promotion, Distribution, Selling, Financing
2.
FLASHCARD QUESTION
Front
What are the 5 P’s of marketing also known as?
Back
The Marketing Mix
3.
FLASHCARD QUESTION
Front
What are the 5 P’s of marketing?
Back
Product, Price, Place, Promotion, People
4.
FLASHCARD QUESTION
Front
Define Marketing.
Back
The process of developing, promoting, and distributing products to satisfy customer needs and wants
5.
FLASHCARD QUESTION
Front
What are the steps in the marketing process?
Back
Understand the marketplace, design strategy, build program, build relationships, capture value
6.
FLASHCARD QUESTION
Front
What is a good?
Back
A tangible item that satisfies a need or want
7.
FLASHCARD QUESTION
Front
What is a service?
Back
An intangible activity that satisfies a need or want
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