Marketing Basics
Flashcard
•
Business
•
11th Grade
•
Practice Problem
•
Hard
Brandon Smith
FREE Resource
Student preview
7 questions
Show all answers
1.
FLASHCARD QUESTION
Front
Marketing
Back
the creation and maintenance of satisfying exchange relationships
2.
FLASHCARD QUESTION
Front
Marketing Mix
Back
describes how a business blends the four marketing elements of product, distribution, price, and promotion
3.
FLASHCARD QUESTION
Front
Product
Back
is what a business offers customers to satisfy needs
4.
FLASHCARD QUESTION
Front
Distribution
Back
involves the locations and methods used to make products available to customers
5.
FLASHCARD QUESTION
Front
Price
Back
The amount of money exchanged for a good or service
6.
FLASHCARD QUESTION
Front
Promotion
Back
describes ways to make customers aware of products and encourage them to buy
7.
FLASHCARD QUESTION
Front
Discretionary Income
Back
the amount of money individuals have available to spend after paying for the necessities of life and other fixed expenses, such as housing and car payments.
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