Design and Innovation Concepts

Front

Create

Back

To turn new ideas into reality by making connections and solving problems.

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Innovate

Back

To do something in a new way or develop new methods and thinking.

Front

Design Thinking

Back

A methodology used by designers to solve complex problems and find desirable solutions for clients through a human-centered approach.

Front

Empathy

Back

Understanding and caring about users’ lives by observing, engaging, and discovering insights to guide innovative solutions.

Front

Define

Back

The process of clarifying and focusing on the right problem to create an actionable problem statement.

Front

Ideate

Back

Generating a broad range of ideas without immediate judgment to explore many possible solutions.

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Prototype

Back

Creating simple models or artifacts to test ideas quickly, get feedback, and refine solutions.

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Test

Back

Soliciting feedback on prototypes to learn what works and what doesn’t, informing further improvements.

Front

Iteration

Back

The process of refining and improving a solution based on testing and feedback.

Front

Human-centered design

Back

Designing with a focus on the needs, experiences, and perspectives of the users.