Rhetorical Appeals Flashcard

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What is Logos?

Back

Logos is a rhetorical appeal to logic and reason. It involves using facts, statistics, and logical arguments to persuade an audience.

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What is Pathos?

Back

Pathos is a rhetorical appeal to emotion. It aims to evoke feelings in the audience to persuade them.

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What is Ethos?

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Ethos is a rhetorical appeal to credibility and ethics. It establishes the speaker's authority and trustworthiness.

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Give an example of Logos in use.

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A speaker presents scientific data on climate change to support their argument.

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Give an example of Pathos in use.

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An advertisement tells a heartwarming story of a family reunion to evoke emotions and sell airline tickets.

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Give an example of Ethos in use.

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A celebrity endorses a product, leveraging their fame to persuade consumers.

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What is the purpose of using rhetorical appeals?

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Rhetorical appeals are used to persuade an audience by appealing to logic, emotion, or credibility.

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How does Logos differ from Pathos?

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Logos relies on logical reasoning and evidence, while Pathos appeals to the audience's emotions.

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What role does Ethos play in persuasion?

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Ethos builds trust and credibility, making the audience more likely to accept the speaker's argument.

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What is an example of a logical fallacy?

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A logical fallacy is an error in reasoning, such as 'ad hominem,' where the argument attacks the person instead of addressing the issue.