Big, Big Data Flashcard (7th)

Front

Which answer below is NOT an example of consumer data that an electronics company might track?

Back

Which devices cost the most for them to make.

Front

How might a company use the consumer data it collects? Options: To decide which types of products it should make. To decide where to open a new store. To decide how much to charge for their products.

Back

All of them.

Front

Aimee watched an unboxing video of decorations she wants to get for her room. Now every time she goes online she sees advertisements from the company that makes the decorations. Why is she seeing these ads?

Back

Because the company collected information about the videos she watched.

Front

All of the following are ways to limit what is tracked about you online, except: Limit what you share. Turn off your screen when you're done using the internet. Turn off cookies. Adjust privacy settings.

Back

Turn off your screen when you're done using the internet.

Front

__________ is small text files stored on a computer that keep track of what a person does on a website.

Back

cookies

Front

__________ is facts and statistics collected together to be used for different purposes

Back

data

Front

__________ is when apps or websites use information that they have collected about you to show you certain types of advertisements

Back

targeted advertising