Marketing - Week 12

​REVIEW

​Present Perfect Tense - Complete the blanks with proper phrases based on the translation

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​AGENDA

1.Grammar : First Conditional

2.Vocabulary : Marketing and promotions, Tourism trends, Negotiating tactics

3.Professional Skills : Negotiating

4.Case Study : Promote a region​

​FIRST CONDITIONAL

The first conditional (also called conditional type 1) is a structure used for talking about possibilities in the present or in the future.​

​STILL CONFUSED? LET'S TRY THIS WAY

It is morning. You are at home. You plan to play tennis this afternoon. But there are some clouds in the sky. Imagine that it rains. What will you do?

REMEMBER THIS!

Notice that we are thinking about a future condition. It is not raining yet. But the sky is cloudy and you think that it could rain.

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We use the Present Simple tense to talk about the possible future condition. We use will + base verb to talk about the possible future result. The important thing about the first conditional is that there is a real possibility that the condition will happen.

​For an explanation in Indonesian, you can check: https://www.wallstreetenglish.co.id/belajar-grammar/weekly-grammar-mengenal-first-conditional-dan-contohnya/

CONCEPT CHECKING​

​Choose one correct answer

Multiple Choice

The first conditional is used if there is _______ that the condition will happen.

• no possibility

• little real possibility

• a real possibility

Multiple Choice

"If we _______ free, we'll go with you." Which is correct?

• were

• are

• have been

Multiple Choice

"We'll win if we _______ well enough." Which is correct?

• play

• are playing

• have played

​LET'S HAVE SOME PRACTICE

​Choose the correct form of each verb to complete each sentence.

Multiple Choice

You ________ heart disease if you eat too much meat.

• will get

• get

Multiple Choice

You'll pay higher insurance if you ________ a sports car.

• buy

• will buy

Multiple Choice

If a deer ________ into your garden, it ________ all your plants.

• will get / eats

• gets / will eat

Multiple Choice

If I ________ some eggs, how many ________?

• cook / will you eat

• will cook / do you eat

Multiple Choice

You ________ better if you turn on the lamp.

• will be able to see

• are able to see

Multiple Choice

If we don't protect the elephant, it ________ extinct.

• becomes

• will become

Multiple Choice

She ________ completely different if she cuts her hair.

• looks

• will look

Multiple Choice

You won't pass the course if you ________.

• won't study

• don't study

Multiple Choice

If you ________ an apple every day, you'll be very healthy.

• eat

• will eat

​Let's create a marketing slogan for our country or city, using the first conditional!

​

If you want/plan to visit ____, ____

Open Ended

If you want to visit _____, _______

​LISTENING

​Three tourism marketing professionals in South Korea are talking about their jobs. Make notes on who they work for and what marketing activities they do. Who does what?

​LISTENING PRACTICE

Choose which speaker does which of the statements​

Multiple Choice

tells guests about special offers and 'upsells' in the lobby.

• Speaker 1

• Speaker 2

• Speaker 3

Multiple Choice

hands out flyers and leaflets for a local attraction.

• Speaker 1

• Speaker 2

• Speaker 3

Multiple Choice

brainstorms with colleagues and creates marketing slogans.

• Speaker 1

• Speaker 2

• Speaker 3

Multiple Choice

offers discounts for business travellers.

• Speaker 1

• Speaker 2

• Speaker 3

Multiple Choice

organizes TV commercials and outdoor advertising.

• Speaker 1

• Speaker 2

• Speaker 3

Multiple Choice

gives tourist information about attractions to the general public.

• Speaker 1

• Speaker 2

• Speaker 3

Vocabulary: Marketing and promotion​

​Promoter

Communicator

Marketeer

Researcher

Advertiser

Campaigner

Sponsor

Distributor

Promote

Communicate

Market

Research

Advertise

Campaign

Sponsor

Distribute

​Professional Skills: Negotiating

Fill the blanks with the available words below the box​

​(a) can give you (b) for loungers only

(c) How does (d) special deal

(e) won’t charge (f) you’ll need