Economics - Advertising

Economics - Advertising

By Morgan White

What is an advertisment?

Whenever people give information to the public about an event, a product, or a service, they are using advertising. A piece of advertising is called an advertisement, or ad. The goal of most advertising is to make the public want to buy whatever is being advertised.

What makes an ad great?

A good advertising plan should help the advertiser tell people about the business, about the products and services for sale, and the benefits of buying from your business. It should also build customer confidence, attract new customers, keep present customers coming back and help make the business profitable. To accomplish all these objectives is not an easy task.

Subject | Subject

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​a large outdoor board for displaying advertisements.

A billboard

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​A printed advertisment that have a specifci audience depending on where it is.

A magazine or newspaper ad​

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Ads that may pop up on TikTok or Instagram based on your searches.

Social Media Ads

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Commericals are great way to promote your product or service. Many commericals are on Youtube, Hulu and cable shows.

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Commericals as advertisments​

Poll

What was the strategy used in the commercial?

• A celebrity

• Catchy Alliteration

• All of the above

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Have a nice day. Happy teaching!

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Have a nice day. Happy teaching!

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​Replace this with your body text. All provided templates can be reused multiple times.

Have a nice day. Happy teaching!

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Multiple Choice

Economics focuses on ….

• money

• politics

• weather

Multiple Choice

The place where goods and services are exchanged.

• resources

• market

• school

Multiple Choice

The advertising and other efforts to promote product’s sale is called ___________

• marketing

• manufacturing

• buying

Multiple Choice

The system by which goods and services are produced, sold, and bought in a country.

• Buying

• Marketing

• Economy

Multiple Choice

Who is the target audience?

• a group of people who are most likely to want the product being advertised

• a group of people who are responsible for producing something

• a group of people who are in charge of the company advertising

Multiple Choice

What is a slogan?

• An announcement promoting a product and aiming to sell it

• A symbol used to to represent a brand

• A short phrase to help people remember a brand or product

Multiple Choice

" Have it your way"

which company uses this slogan?

• McDonalds

• Burger King

• Subway

Multiple Choice

What is the slogan of this ad?

• i' m lovin' it

• The angus third pounder..... gets your today.

Multiple Choice

What is a logo?

• a picture showing the product advertised

• a phrase associated with a product

• a symbol a company uses for its brand

Multiple Choice

Which company uses this logo?

• Pizza Hut

• Dominos

• Little Caesars

Multiple Choice

Which company uses this logo?

• Microsoft

• Android

• Samsung

Multiple Choice

Which company uses this logo?

• Porsche

• Ferrari

• Mercedes

Look through your newspaper and magazine.

Find 10 advertisements, slogans, or logos!

Who is the targeted audience?​

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Then , create a collage! ​

Magazine and Newspaper

Activity 1

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