Digital Privacy

How do you get Profiled?

How can data about you be turned

into information about you?

Poll

Do you have any social media or online accounts?

• Yes

• No

Data = numbers words, lists etc. that have no meaning.

Data about you
is like small
pieces of a
jigsaw.

Each piece by
itself does not
mean much and
we can not see
the whole picture
of you.

data

data

data

data

data

data

data

data

data

data

Multiple Choice

What is the definition of data?

• numbers, words, lists etc. that have meaning

• numbers, words, lists etc. that have no meaning

• Graphs and reports that show a pattern

• Numbers from 1 to 1000

Personal profile

Your personal profile on social media and online gives others an immediate sense of
who you are and can include some of these:

●Name, address details, location.

●Interests, shopping habits, where you shop, what you buy, what you browse.

●Contact information, email address, telephone number, where you are / go.

Consider carefully what you want to share because your digital profile may be seen by
millions of people on the Internet.

Always check your privacy settings

Poll

What are some of the data that can go towards your personal profile?

• Age, year of birth,

• Address, your location, where you have been

• Websites you have visited

• All of the others

Information
=
Data that is processed to give it
meaning.

Once the pieces
of the jigsaw are
put together we
can see
information about
you.

We can now see
the bigger
picture.

You can now be
profiled.

information about you

=

your personal profile

Poll

Have you checked your privacy setting in your online accounts in the past month?

• Yes

• No