AOT Innovation day 2

Unit 8

Problem Solving

Innovation

Day 2

6

Image from Adobe Stock

How might innovative ideas and solutions enhance
your everyday experiences at school? When you get
done with your writing open a google doc to make
notes and title it innovation day 2

Do Now

Image from Adobe Stock

Open Ended

Do now

How might innovative ideas and solutions enhance your everyday experiences at school?

7

Learning Objective: Write the objective
The SWBAT explain the innovator’s dilemma when
developing creative solutions.

DOL:
Given several scenarios, explain the innovator’s dilemma when
developing creative solutions 4 out of 5 times to show mastery.

Learning Objective & DOL

Open Ended

Learning Objective: Write the objective
The SWBAT explain the innovator’s dilemma when
developing creative solutions.

8

As you recall, we learned that innovation means
to make changes or do something in a new way.

Images from Adobe Stock

Open Ended

Write this definition: Innovation means to make changes or do something in a new way.

9

In today’s lesson, we will learn about the
Innovator’s Dilemma and how innovation plays
a role in the decision making process.

12

The definition of Innovator’s Dilemma is when
following a sustaining innovation path makes
sense in the short term but could be the reason a
business fails in the future.

Images from Adobe Stock

Open Ended

The definition of Innovator’s Dilemma is when following a sustaining innovation path makes sense in the short term but could be the reason a business fails in the future.

10

New Vocabulary: Write this down.
Sustaining Innovation:the dedicated effort to make
good products even better, ensuring the continued
satisfaction by gathering feedback from customers.
When you are done writing come up with a example
of a product that is always changing and share with
your thinking partner.

Open Ended

New Vocabulary: Write this down.

Sustaining Innovation: the dedicated effort to make good products even better, ensuring the continued satisfaction by gathering feedback from customers.

When you are done writing come up with a example of a product that is always changing and share with your thinking partner.

11

New Vocabulary: Write this down.
Disruptive Innovation:A process where a product or service
starts by being used in basic ways for a smaller group of
people and then steadily expands to a larger audience,
eventually replacing existing competitors in the market. When
you are done writing come up with an example and share with
your thinking partner.

Open Ended

New Vocabulary: Write this down.

Disruptive Innovation:A process where a product or service starts by being used in basic ways for a smaller group of people and then steadily expands to a larger audience, eventually replacing existing competitors in the market. When you are done writing come up with an example and share with your thinking partner.

13

In 1990 there was no video streaming, if you wanted to watch a
movie at home you had to physically go to a store call
Blockbusters to rent a video and bring back it to your home.
Question: How did innovation affect movie rentals?When you
are done writing come up with an example and share with your
thinking partner.

https://www.youtube.com/watch?v=26eQ3QpNB6Q&embeds_referring_euri=https%3A%2F%2Fdocs.google.com%2F&embeds_referring_origin=https%3A%2F%2Fdocs.google.com&source_ve_path=Mjg2NjY&feature=emb_logo

Open Ended

In 1990 there was no video streaming, if you wanted to watch a movie at home you had to physically go to a store call Blockbusters to rent a video and bring back it to your home.

Question: How did innovation affect movie rentals?When you are done writing come up with an example and share with your thinking partner.

14

Netflix disrupted the video rental industry by introducing a
subscription-based streaming service. This shift from physical
rentals to digital streaming transformed the way people consume
media and caused the closure of video rental stores.s

Question: Netflix an example of sustaining innovation or
disruptive innovation?

https://www.youtube.com/watch?v=pMZPTnWpaWk

Multiple Choice

Netflix disrupted the video rental industry by introducing a subscription-based streaming service. This shift from physical rentals to digital streaming transformed the way people consume media and caused the closure of video rental stores.s 

Question: Netflix an example of sustaining innovation or disruptive innovation?

• Sustaining innovation

• Disruptive innovation

15

Your school’s band is selling tickets to the spring
concert. After reviewing results from a survey, they
decided to make adjustments to the concert by adding
more help backstage and incorporating pop music.

Image from Adobe Stock

How did the band use sustaining innovation?

Open Ended

How did the band use sustaining innovation?

Your school’s band is selling tickets to the spring concert.  After reviewing results from a survey, they decided to make adjustments to the concert by adding more help backstage and incorporating pop music.

16

Question: How did the dance team shift from
traditional in person sales to a digital platform use
disruptive innovation?
The dance team at your school is selling chocolate
candy for their spring fundraiser. Instead of selling
chocolate candy in person, they have decided to use a
mobile app for online ordering and delivery. Talk over
your finding with your think partner

Open Ended

Question: How did the dance team shift from traditional in person sales to a digital platform use disruptive innovation?

The dance team at your school is selling chocolate candy for their spring fundraiser.  Instead of selling chocolate candy in person, they have decided to use a mobile app for online ordering and delivery. Talk over your finding with your think partner

17

Sweet Delights has been the top donut shop for years.
They have loyal customers and are well known for their
classic glazed donuts. Since opening,the owner noticed
that people have become more health-conscious.

What changes can Sweet Delights offers its customers
to avoid the Innovator’s dilemma?

Open Ended

Question: What changes can Sweet Delights offers its customers to avoid the Innovator’s dilemma?

Sweet Delights has been the top donut shop for years.  They have loyal customers and are well known for their classic glazed donuts. Since opening,the owner noticed that people have become more health-conscious.

18

Innovator’s Dilemma: Task Cards Activity

Sasha is working a lemonade stand. After getting feedback from
customers, she has decided to use a better lemonade
dispenser and are experimenting with different lemonade flavors.

Question: Is this an example of sustaining innovation or
disruptive innovation?

Explain.

Multiple Choice

Innovator’s Dilemma: Task Cards Activity

Sasha is working a lemonade stand. After getting feedback from customers, she has decided to use a better lemonade

dispenser and are experimenting with different lemonade flavors.

Question: Is this an example of sustaining innovation or disruptive innovation?

• Sustaining innovation

• Disruptive innovation

19

Innovator’s Dilemma: Task Cards Activity

Glow & Whiff has been producing and selling candles made from
beeswax and soy for years. However they noticed that
a lot of consumers have taken an interest in wanting smart
products for their home.

Question: What can Glow & Whiff do to avoid the Innovator’s
Dilemma? Explain.

Open Ended

Glow & Whiff has been producing and selling candles made from beeswax and soy for years. However they noticed that

a lot of consumers have taken an interest in wanting smart products for their home.

Question: What can Glow & Whiff do to avoid the Innovator’s Dilemma? Explain.

20

Innovator’s Dilemma: Task Cards Activity

Pixelcraft Games is a gaming company that focuses on
adventure games. Recently the company has decided to
start creating a mixed-reality gaming experience that combines
virtual and augmented reality elements.

Question: Is this an example of sustaining innovation or
disruptive innovation?

Explain.

Multiple Choice

Pixelcraft Games is a gaming company that focuses on adventure games. Recently the company has decided to start creating a mixed-reality gaming experience that combines virtual and augmented reality elements.

Question: Is this an example of sustaining innovation or disruptive innovation?

• Sustaining innovation

• Disruptive innovation

21

Innovator’s Dilemma: Task Cards Activity
Awesome Desserts has been selling cookies and cakes for years.
Recently they noticed that a lot of consumers have
taken an interest in wanting vegan foods.

Question: What can Awesome Desserts do to avoid the
Innovator’s Dilemma? Explain.

Open Ended

Awesome Desserts has been selling cookies and cakes for years. Recently they noticed that a lot of consumers have taken an interest in wanting vegan foods.

Question: What can Awesome Desserts do to avoid the Innovator’s Dilemma? Explain.

22

Image from Adobe Stock

Explain why is it important to understand the
innovator’s dilemma and its impact on
businesses?

Open Ended

Explain why is it important to understand the innovator’s dilemma and its impact on businesses?

23

Given several scenarios,
explain the innovator’s
dilemma when
developing creative
solutions 4 out of 5
times to show mastery.

Demonstration of Learning