Creativity and Innovation

Module 2:
Creativity and Idea generation

By Mr John

Lesson overview

• Recap characteristics of an Entrepreneur (Quiz)

• Discuss the needs of human beings

• Discuss the concept of creativity

• The difference between an idea & opportunity

• The importance of innovation and creativity

• Activity 2.1 - page 26 & Activity 2.2 - page 26 (Homework)

• Reflection

Multiple Choice

True or False: An entrepreneur is someone who organizes and operates a business, taking on financial risks in order to make a profit.

• False

• True

Multiple Choice

True or False: Intrapreneurship refers to the act of behaving like an entrepreneur while working within a large organization, where an individual takes initiative to develop new products, services, or processes, assuming some risk and responsibility to innovate from within the company.

• True

• False

Multiple Choice

Which of the following is NOT a quality of an entrepreneur?

• Strong leadership skills
• High level of motivation
• Ability to take risks
• Inflexibility

​The needs of human beings

What is creativity?

The ability to see the world in new ways
Find hidden patterns
Make connections between unconnected things


Lets consider COVID 19? How was business creative during that period?

• A market is willing to pay

• It is profitable

• It generates on going income

• It is proven

​Opportunities

• Concepts or thoughts

• It does not have any value

• It is unproven

• Belief of how something might work the market

​Ideas

Ideas and Opportunities

Innovation and Creativity

​Why is it important?

• Drives business growth and development

• Fuels idea generation and problem-solving

• Creates a competitive advantage

• Leads to new products, services, and processes

• Responds to changing market demands

​Activities

• complete activities 2.1 and 2.2 in your handbook on page 26.

- Barbara Januszkiewics

" Creative thinking inspires ideas. Ideas inspire change " 

​Reflect on creativity

How do you usually come up with new ideas? Can you think of different techniques or environments that might help boost your creativity?

What inspires your creativity the most, and how can you use that inspiration to generate new ideas?