Chapter 8 Strategic Alliance

Open Ended

Name one innovation (product) that exist based on strategic alliances activities.

Match

Match between Form of Strategic Alliance with it's key activities.

• Two or more parties form a new legal entity.

• One company permits another to use its technology or product.

• Delegating specific operations to external parties.

• Firms co-located in a geographic area collaborate informally.

• Flexible partnership for a project without forming a new entity.

Joint Venture

Licensing

Outsourcing

Industry Cluster

Collaboration (non-JV)

• Joint Venture

• Licensing

• Outsourcing

• Industry Cluster

• Collaboration (non-JV)

Match

Match the following between Form of Alliance and it's key activities

• R&D Consortium

• Supplier relations

• Licensing

• Innovation networks

• Joint venture

Several firms collaborate to share resea

An informal alliance, based on cost bene

Common way to acquire technology

Series of supplier and customer relation

Legal entity, partners share responsibil

• Several firms collaborate to share resea

• An informal alliance, based on cost bene

• Common way to acquire technology

• Series of supplier and customer relation

• Legal entity, partners share responsibil

Word Cloud

Name ONE brand of product or type of services that you TRUST the MOST so far.

Thank you!

Happy Mid Sem Break!!

Mid-Term Test BPB32603 ICM

​23rd May 2025 (Friday), 8.30PM, F2(lower)

Cover chapter 4,5,6 & 8
16 Objectives
4 Subjectives
Component Knowledge
Innovation Stimulus
Factor of patent
Factor of strategic allience